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    Our claim to fame?

    The original candles with attitude™

    When it came to funny candles, literally nothing existed in the market when founder, Ida, first started stirring up sassy scents in her tiny LA apartment in 2016. Now, everywhere you look, there’s some kind of snarky candle–from big box stores to online retailers–everybody has made their take on the idea. But nobody else can say they were the first. 😏

    Our Bestsellers
    images of candle making
    as seen in Vogue, Buzzfeed, Popsugar, Forbes, Shoutout LA

    The tales and timeline of bringing Evil Queen to life

    2013

    The earliest concept of “Evil Queen”. During founder, Ida’s time at FDIM, she had a class where she had to come up with a business branding concept, and Evil Queen was born.

    2018-2019

    A few more warehouse moves, a few more employees, and a lot more candles! We started our subscription box and have been committed to creating new candles monthly since.

    2021

    Evil Queen hits the road and moves across the country to Traverse City, Michigan (Ida's home state!) Nestled in our warehouse amongst the trees, EQ is as committed as ever to providing the best smelling candles (with the sassiest names).

    2016

    With a business name already in hand, the idea of crafting sassy, funny candles came to Ida. Having never made a candle before, lots of research was done, and the earliest version of Evil Queen candles were hand-poured (just like they are still!) in her tiny kitchen in LA.

    2020

    The pandemic threw us for a loop with state mandated closures and supply chain struggles, but we persevered.

    2023

    Evil Queen opens its first retail store, located in downtown Traverse City! Check out our visit us page to get a sneak peek of our store and book your very own candle making class.

    Photo of Evil Queen Founder, Ida-Sofia

    The "queen" behind the team

    Meet our founder, Ida-Sofia.

    “I started Evil Queen nearly ten years ago with one goal: make candles fun. when people think of EQ I hope they think of a fun, exciting brand with a business owner who cares about her customers.”

    Shop Ida's Faves

    the royal squad

    Meet the team of do-ers that makes the Evil Queen world spin round.

    Liz

    Warehouse Manager

    "The Warehouse Bitch"

    Lidia

    Candle Maker / Retail

    "Lid Monster"

    Leena

    Candle Maker

    "Mom" / "Mamacita"

    Mika

    Shipping

    "Dad" / "Major Mika" / "Cardboard King"

    Molly

    Retail Store Manager

    "The Manifester"

    Raime

    Email Marketing + web

    “the photoshop wizard”

    shop in store or online

    in the heart of downtown Traverse City

    visit the evil queen storefront

    Come smell and shop our full collection of scents irl, catch special edition in-store only candles, explore our curated collection of retail treasures (all of which are hand-picked by Ida, herself), or book a candle-making class for you and your crew. All in the heart of Traverse City, Michigan.

    The Retail Store
    as seen in Vogue, Buzzfeed, Popsugar, Forbes, Shoutout LA

    Our claim to fame?

    The original candles with attitude™

    images of candle making

    When it came to funny candles, literally nothing existed in the market when founder, Ida, first started stirring up sassy scents in her tiny LA apartment in 2016. Now, everywhere you look, there’s some kind of snarky candle–from big box stores to online retailers–everybody has made their take on the idea. But nobody else can say they were the first. 😏

    a decade later, all of our candles are still hand-poured with love (and sass) by our small team

    Our Bestsellers

    The "queen" behind the team

    Photo of Evil Queen Founder, Ida-Sofia

    Meet our founder, Ida-Sofia.

    “I started Evil Queen nearly ten years ago with one goal: make candles fun. when people think of EQ I hope they think of a fun, exciting brand with a business owner who cares about her customers.”

    Shop Ida's Faves

    the royal squad

    Meet the team of do-ers that makes the Evil Queen world spin round.

    Liz

    Warehouse Manager

    "The Warehouse Bitch"

    Lidia

    Candle Maker / Retail

    "Lid Monster"

    Leena

    Candle Maker

    "Mom" / "Mamacita"

    Mika

    Shipping

    "Dad" / "Major Mika" / "Cardboard King"

    Molly

    Retail Store Manager

    "The Manifester"

    Raime

    Email Marketing + web

    “the photoshop wizard”

    The tales and timeline of bringing Evil Queen to life

    2013

    The earliest concept of “Evil Queen”. During founder, Ida’s time at FDIM, she had a class where she had to come up with a business branding concept, and Evil Queen was born.

    2016

    With a business name already in hand, the idea of crafting sassy, funny candles came to Ida. Having never made a candle before, lots of research was done, and the earliest version of Evil Queen candles were hand-poured (just like they are still!) in her tiny kitchen in LA.

    2018-2019

    A few more warehouse moves, a few more employees, and a lot more candles! We started our subscription box and have been committed to creating new candles monthly since.

    2020

    The pandemic threw us for a loop with state mandated closures and supply chain struggles, but we persevered.

    2021

    Evil Queen hits the road and moves across the country to Traverse City, Michigan (Ida's home state!) Nestled in our warehouse amongst the trees, EQ is as committed as ever to providing the best smelling candles (with the sassiest names).

    2023

    Evil Queen opens its first retail store, located in downtown Traverse City! Check out our visit us page to get a sneak peek of our store and book your very own candle making class.

    shop in store or online

    in the heart of downtown Traverse City

    visit the evil queen storefront

    Come smell and shop our full collection of scents irl, catch special edition in-store only candles, explore our curated collection of retail treasures (all of which are hand-picked by Ida, herself), or book a candle-making class for you and your crew. All in the heart of Traverse City, Michigan.

    The Retail Store
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